Video streamer Bilibili doubles advertising revenue with new forms of content, but user growth could strain its relationship with anime, comics and games fans

//Video streamer Bilibili doubles advertising revenue with new forms of content, but user growth could strain its relationship with anime, comics and games fans

Video streamer Bilibili doubles advertising revenue with new forms of content, but user growth could strain its relationship with anime, comics and games fans

Years of aggressive moves by Bilibili to transform into a more mainstream video-streaming platform with diversified revenue streams are paying off, with advertising revenues more than doubling in the fourth quarter of 2020, which could be welcome news for investors ahead of the company’s second public offering in Hong Kong in the coming weeks.The Shanghai-based company saw revenues rise 91 per cent to 3.8 billion yuan (US$588.3 million) in the fourth quarter, as advertising revenues saw the…

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By | 2021-02-25T10:45:03+00:00 February 25th, 2021|Technology|Comments Off on Video streamer Bilibili doubles advertising revenue with new forms of content, but user growth could strain its relationship with anime, comics and games fans