Pinduoduo sees quarterly revenue jump as gamified e-commerce strategy pays off

//Pinduoduo sees quarterly revenue jump as gamified e-commerce strategy pays off

Pinduoduo sees quarterly revenue jump as gamified e-commerce strategy pays off

Pinduoduo‘s quarterly revenue has more than tripled year-on-year as its strategy of gamifying online shopping has paid off, helped by greater marketing and price subsidies that ate into its overall profit.The e-commerce giant’s revenue jumped 239 per cent from last year to 22.17 billion yuan (US$3.3 billion) for the three months ended March , better than the 19.71 billion yuan expected in a Bloomberg poll of 13 analysts. The Nasdaq-listed company’s adjusted loss per share narrowed by 44 per…

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By | 2021-05-26T10:47:13+00:00 May 26th, 2021|Technology|Comments Off on Pinduoduo sees quarterly revenue jump as gamified e-commerce strategy pays off