McDonald’s offers digital token ‘Big Mac Cube’ in Shanghai as fast-food chain ramps up China expansion

//McDonald’s offers digital token ‘Big Mac Cube’ in Shanghai as fast-food chain ramps up China expansion

McDonald’s offers digital token ‘Big Mac Cube’ in Shanghai as fast-food chain ramps up China expansion

McDonald’s China has become the first mainland-based restaurant chain to launch non-fungible tokens (NFT) amid a surge of interest from young consumers in digital retail trends.A limited number of the digital tokens will be given to some company employees and customers as a gift after the fast-food giant opened its largest store in Shanghai over the weekend, the mainland’s commercial and financial capital.The fast-food chain also put a new office tower in the city, where its China headquarters…

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By | 2021-10-11T22:30:25+00:00 October 11th, 2021|Business|Comments Off on McDonald’s offers digital token ‘Big Mac Cube’ in Shanghai as fast-food chain ramps up China expansion