Lazada bets on Chinese e-commerce models to win big in burgeoning Southeast Asian markets

//Lazada bets on Chinese e-commerce models to win big in burgeoning Southeast Asian markets

Lazada bets on Chinese e-commerce models to win big in burgeoning Southeast Asian markets

Lazada Group, the Southeast Asian e-commerce platform, is betting on the tried-and-tested technology and e-commerce models of parent company Alibaba Group Holding as it strives to conquer the largely untapped online shopping market in the region.Lazada has adopted Alibaba’s technology to power its platform, and this week announced a host of tools for sellers on its online shopping centre Lazmall to build its brand and better engage with users. Merchants and retailers on Lazmall can now do…

Article by [author-name] (c) South China Morning Post - Read full story here.

By | 2019-03-22T21:30:13+00:00 March 22nd, 2019|Technology|Comments Off on Lazada bets on Chinese e-commerce models to win big in burgeoning Southeast Asian markets