Customer experience best practice: lessons from TripAdvisor rating star’s ‘sparkling sunshine’ strategy you can apply to your business or job interview

//Customer experience best practice: lessons from TripAdvisor rating star’s ‘sparkling sunshine’ strategy you can apply to your business or job interview

Customer experience best practice: lessons from TripAdvisor rating star’s ‘sparkling sunshine’ strategy you can apply to your business or job interview

Hospitality marketing expert Adele Gutman has achieved extraordinary success at the Library Hotel Collection, whose boutique properties consistently rank at the top of TripAdvisor lists. Gutman has identified the importance of the peak-end rule, where a bad last impression is worse than a bad first one.In The Power of Bad: How the Negativity Effect Rules Us and How We Can Rule It, science writer John Tierney and Roy F. Baumeister, a social scientist and psychologist, examine Gutman’s techniques…

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By | 2020-01-30T15:45:31+00:00 January 30th, 2020|Entertainment|Comments Off on Customer experience best practice: lessons from TripAdvisor rating star’s ‘sparkling sunshine’ strategy you can apply to your business or job interview