Chinese splurge on cherries, a less expensive luxury item

//Chinese splurge on cherries, a less expensive luxury item

Chinese splurge on cherries, a less expensive luxury item

If there is still a luxury item left on Chinese consumers’ shopping lists these days, it is probably cherries.The sweet red fruit used to be rare on the tables of Chinese families because they were unaffordable. But the once “aristocratic” cherry has become accessible to the Chinese middle class in recent years, with sales on fresh food e-commerce platforms jumping, particularly during this month’s Lunar New Year, with media scrambling to report on the boom even as the economy cools nationwide…

Article by [author-name] (c) South China Morning Post - Read full story here.

By | 2019-02-23T06:47:24+00:00 February 23rd, 2019|Headlines|Comments Off on Chinese splurge on cherries, a less expensive luxury item