Chinese farmers create a buzz, and a living, through video-sharing apps

//Chinese farmers create a buzz, and a living, through video-sharing apps

Chinese farmers create a buzz, and a living, through video-sharing apps

“Do you want a piece?” beekeeper Ma Gongzuo says, looking into the camera of a friend’s smartphone before biting into the dripping comb of amber-coloured honey.The clip goes out to his 737,000 followers on Douyin, the Chinese version of popular video sharing app TikTok that has 400 million users in the country and has turned Ma into something of a celebrity.Creating videos has become a popular sales tactic for Chinese farmers: the clips show increasingly discerning consumers the origins of the…

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By | 2020-01-07T12:35:44+00:00 January 7th, 2020|Headlines|Comments Off on Chinese farmers create a buzz, and a living, through video-sharing apps