Baidu under pressure to maintain pace of growth amid macro challenges and tough advertising market

//Baidu under pressure to maintain pace of growth amid macro challenges and tough advertising market

Baidu under pressure to maintain pace of growth amid macro challenges and tough advertising market

Amid a slowing economy, as search fades in importance and with AI still in its infancy, Baidu is under pressure to maintain its growth pace, say analysts.China’s largest search engine and national AI champion posted fourth quarter results on Thursday that beat estimates, as its full-year net profit surged 51 per cent year-on-year to 27.6 billion yuan (US$4 billion) on total revenue of 102.3 billion yuan. But analysts pointed to slipping margins as evidence of the current tough times.Operating…

Article by [author-name] (c) South China Morning Post - Read full story here.

By | 2019-02-22T02:31:28+00:00 February 22nd, 2019|Technology|Comments Off on Baidu under pressure to maintain pace of growth amid macro challenges and tough advertising market